resume
Alexandra
Wade
MARKETING & MEDIA ASSISTANT
PROFESSIONAL COPYWRITER
Education
University of Kentucky
Paul Laurence Dunbar
High School
Bachelors of Business
Administration, Marketing
2019-2022
Lexington, Kentucky
2015-2019
Certification
HubSpot Inbound
Marketing
HubSpot Digital Marketing
Customer- Centric Approach to Service Marketing
Online Brand Presence and Digital Content
2022
2023
Skills
Content Creation
Blog Writing
Ad Design
Developing Campaigns
Branding
Interactive Content
Service Marketing
Interpersonal Communication
Email Marketing
Nonprofit Marketing
Work Experience
Marketing & Media Assistant
Friends of L&N Depot / June 2023 - Present
- Established consistent social media presence for organization’s accounts.
- Conceptualized service, product, event, and tourism marketing campaigns.
- Authored blog copy establish SEO to organization website.
- Designed print marketing materials to secure delayed customers.
- Communicated to target market and lifetime value customers with consistent email marketing campaigns
- Represented nonprofit’s brand through various media channels
- Curated content writing across various disciplines.
Development Representative
LunKore Inc. / Mar. 2023 -June 2023
- Campaigned on the behalf of The Nature Conservancy securing lifetime value customers.
- Represented international brand to potential contributors.
- Acquired monthly, quarterly, and annual donations.
- Maintained relationship with donors to better their experience.
Software
Canva
MailChimp
DonorView
FareHarbor
SalesForce
Google Workspace
Microsoft Office Suites
Meta Business
Adobe Creative Cloud
WordPress
HONORS
University of Kentucky
Departmental Honors in Marketing, 2022
Magna Cum Laude 3.80/4.00, 2022
Dean’s List, 2019-2022
References
Sales Professional
Globe Life Family Heritage / Nov. 2022- March 2023
- Gained valuable experience in B2B sales and cold calling.
- Developed client-representative relationships.
- Yielded supplemental insurance policies to businesses.
Contact Information Available Upon Request
Laura E. Carpenter, VP Marketing of Valvoline Retail Services
Jamie Johnson, Executive Director of Historic RailPark & Train Museum
Alexandra v.
wade
Marketing & media assistant and professional copywriter
+859-396-3584
alexandravwade@gmail.com
Bowling Green, KY
www.alexandravwade.com
objective
I specialize in Digital Marketing, Service Marketing & Business Copywriting
My marketing portfolio primarily consists of tourism marketing materials , including product, service, and event marketing. Service marketing and digital marketing materials take up the majority of my marketing portfolio. I create marketing campaigns and content writing for the Historic RailPark & Train Museum, BG Trolley Tours, and UnSeen BG, which are all organizations that mainly provide services. Creating graphics, tangible marketing materials and content writing are the marketing practices I am most passionate about.
In the future, I would love to continue marketing within the service industry. My post-graduate experience has been heavy in the nonprofit industries, which I would like to continue working in. Since I have began working in the attractions industry, my interests in continuing marketing tourism has peaked.
Ultimately, my primary career goal is to hold a supervisory position in a major brand’s marketing department within the next five years.
Education
University of Kentucky
December 2022
Bachelor of Business Administration in Marketing, Minor in Communications
- Cumulative GPA: 3.80/4.00, Dean’s List, Magna Cum Laude, Departmental Honors in Marketing
- Relevant Coursework: Services Marketing Management, Digital
Marketing Sales, Strategic Marketing and Planning,
International Marketing, Marketing Research, Consumer Behavior, Business Law, Business Management, Organizational Communication, Strategic Business and Professional Communication, Patient-Provider Communication, Medical Terminology, Business Analytics, Technology for Business Solutions
Paul Laurence Dunbar High School
May 2019
- Cumulative GPA: 4.61/4.00
- Completed rigorous courses in all disciplines including AP and Dual Credit Courses with a heavy focus on mathematics.
Experience
Marketing & Media Assistant
Friends of L&N Depot, June 2023- present
- Established consistent social media presence for organization’s accounts.
- Conceptualized service, product, event, and tourism marketing campaigns.
- Authored blog copy to establish SEO to organization website.
- Designed print marketing materials to secure delayed customers.
- Communicated to target market and lifetime value customers with consistent email marketing campaigns
- Represented the nonprofit’s brand through various media channels
- Curated content writing across various disciplines.
Development Representative
LunKore Inc. March 2023- June 2023
- Campaigned on the behalf of The Nature Conservancy securing lifetime value customers.
- Represented international brand to potential contributors.
- Acquired monthly, quarterly, and annual donations.
- Maintained relationship with donors to better their experience.
Experience Continued...
Sales Professional
Globe Life Family Heritage, Nov. 2022- March 2023
- Gained valuable experience in B2B sales and cold calling.
- Developed client-representative relationships.
- Yielded supplemental insurance policies to businesses.
Sales Site-Based Intern
Valvoline Instant Oil Change, Aug. 2018-May 2019
- Shadowed outbound sales representatives in closing accounts for Valvoline Instant Oil Change services.
- Created and distributed tangible marketing materials.
- Entered data pertaining to accounts into company’s CRM.
Alexandra V. Wade
product
marketing
Marketing Portfolio
The digital marketing portfolio landing pages I designed and created for each discipline of marketing, showcasing my work.
Skills & Software
Skills
Content Creation
Blog Writing
Ad Design
Developing Campaigns
Branding
Interactive Content
Service Marketing
Interpersonal Communication
Email Marketing
Nonprofit Marketing
“Hey Alex, Got your article, ad, & photos. We can use 2 more photos if you have any. Your ad is fantastic!”
- Meredith Thessen, SoKY Happenings Magazine
“They are beautiful. What size is each of them? Business card, size of 2 business cards, or a full page? I'm so excited!!”
- Nancy Bussiere, Newcomer Community Club
“I love that image you did with all the profiles. Nice job!”
- Jamie Johnson, Executive Director of the RailPark
Software
Canva
MailChimp
DonorView
FareHarbor
SalesForce
Google Workspace
Microsoft Office Suites
Meta Business
Adobe Creative Cloud
WordPress
I have created and organized content and marketing materials through various software and online channels.
Certifications
INBOUND MARKETING
HubSpot Inbound Marketing Certificate, 2022.
DIGITAL MARKETING
HubSpot Digital Marketing Certificate, 2023.
Work with me
CITY
Bowling Green, KY
Phone
(270) 598-2364
alexandravwade@gmail.com
Alexandra v.
wade
Marketing & media assistant and professional copywriter
+859-396-3584
alexandravwade@gmail.com
Bowling Green, KY
www.alexandravwade.com
Education
University of Kentucky
Paul Laurence Dunbar
High School
Bachelors of Business
Administration, Marketing
2019-2022
Lexington, Kentucky
2015-2019
Certification
HubSpot Inbound
Marketing
HubSpot Digital Marketing
Customer- Centric Approach to Service Marketing
Online Brand Presence and Digital Content
2022
2023
Work Experience
Marketing & Media Assistant
Friends of L&N Depot / June 2023 - Present
- Established consistent social media presence for organization’s accounts.
- Conceptualized service, product, event, and tourism marketing campaigns.
- Authored blog copy establish SEO to organization website.
- Designed print marketing materials to secure delayed customers.
- Communicated to target market and lifetime value costumers with consistent email marketing campaigns
- Represented nonprofit’s brand through various media channels
- Curated content writing across various disciplines.
Development Representative
LunKore Inc. / Mar. 2023 -June 2023
- Campaigned on the behalf of The Nature Conservancy securing lifetime value customers.
- Represented international brand to potential contributors.
- Acquired monthly, quarterly, and annual donations.
- Maintained relationship with donors to better their experience.
Sales Professional
Globe Life Family Heritage / Nov. 2022- March 2023
- Gained valuable experience in B2B sales and cold calling.
- Developed client-representative relationships.
- Yielded supplemental insurance policies to businesses.
Skills
Content Creation
Blog Writing
Ad Design
Developing Campaigns
Branding
Interactive Content
Service Marketing
Interpersonal Communication
Email Marketing
Nonprofit Marketing
Software
Canva
MailChimp
DonorView
FareHarbor
SalesForce
Google Workspace
Microsoft Office Suites
Meta Business
Adobe Creative Cloud
WordPress
HONORS
University of Kentucky
Departmental Honors in Marketing, 2022
Magna Cum Laude 3.80/4.00, 2022
Dean’s List, 2019-2022
References
Contact Information Available Upon Request
Laura E. Carpenter, VP Marketing of Valvoline Retail Services
Jamie Johnson, Executive Director of Historic RailPark & Train Museum